There was a business owner who was running his family business that had been passed down from his grandfather to his father and now to him. The staff were happy, and they had more than enough customers, and the team and business were both very successful. For as long as anyone could even remember, the current owner and his ancestors before were always happy, positive and optimistic. Generally, people assumed that was because they were all running a very successful business.
Testament to this, there was a tradition of all the owners to wear a big lapel badge saying, “Business is Great!” Generally, it was great, but there were tough times just like all businesses. The key was that no matter the success of the gardening business, the owner’s attitude was always the same.
The first time anyone saw the owner and the badge, they would invariably ask “What’s so great about your business?”, or make their own comments that their own companies were suffering, and they were miserable in their personal lives because of how stressed they were. What the badge was great for was starting a conversation, where the owner could then talk about all of the positive parts of the business.
The list goes on and on. No matter how bad a mood the customer was in before walking in the store, they would leave feeling an awful lot happier just from a couple of minutes talking to the owner and being a part of the infectious positivity and enthusiasm. Asked about the key to his businesses success, and whether the badge or the attitude came first in a quiet moment the owner confides “The badge was first. The great business came after.”
The goal of this story is to encourage a positive attitude and behavior, no matter what is happening with the business or personally. Being part of a successful team is the end result; your attitude is what comes first.